Because Microsoft wanted to increase the awareness of the users on their PCs’ risks.
A mini-site including banners for a campaign answering the main concerns, the PCs’ risks.
By providing an HTML 5 mini-site based on the Microsoft brand guideline for the campaign.
How it all started?
Comment tout a débuté?
We spread the message about the risks of piracy & explained how to protect one’s PC starting with the 6 major risks of using pirated software. We created a useful mini-site summarizing all what you need to know.
And What We Got
Et voila le resultat
An HTML 5 mini-site, adaptable to all platforms and browsers, including parallax features on the home page. The campaign was provided to Microsoft Israel with a set of creative banners, for the major local media portals.